Ice World: Connected Ice
UX design, Concept, Strategy, Product owner
Fuzeo formed a partnership with Ice World International to create the first interactive icetracks. Visitors can connect their skates to Facebook or email and experience a brand new ice skating concept.
A Fuzeo project
Fuzeo specialized in connecting real world experiences with the online realm. We were a creative RFID concepts agency that helps brands with connecting their real-world presence with social networks and back. As Interaction Designer I assisted our Creative Lead with UX design. We created tons of great physical and online combined experiences. As commercial manager I was responsible for all future client contact. This suits me. I loved telling people what we did, and were about to do.